If you grew up in the UK, chances are you’ve heard of that old chap Mr Kipling. I used to really like him (he sounded so friendly on the adverts) but these days I’m not so sure.

It’s not that I think he’s done anything bad (although I do think his mate Captain Birds Eye definitely looks a bit dodgy) he’s just bloody arrogant. ‘Exceedingly good cakes’? For someone who sounds so posh that kind of blatant immodesty seems rather un-British. Continue reading →